If you’re a local business owner, there’s one essential website page you need to have!

This single page can help you attract more customers effortlessly, build instant trust with visitors, and stand out from the competition

Top local service businesses already have this page on their websites—do you? Watch the video below to discover what it is and how it can give your business a major boost!

Key Takeaways:

• A review page is a secret weapon for attracting more local customers and building trust for your business.
• Smart local service businesses, whether realtors, landscapers, or house cleaners, dedicate a page on their website specifically to showcasing reviews.
• It’s important to highlight Google and Zillow reviews, linking them to client pictures and testimonials.
• Including video testimonials can elevate the professionalism of your reviews page.
• This page can be used in emails, social media, business cards, and even with a QR code.
• Having a dedicated reviews page can greatly boost credibility and help in customer acquisition.

Video Transcript

If your business focuses on local customers and you offer a service, there’s a secret weapon page you should have on your website that will help you attract more customers, build trust, and showcase your business’s strengths instantly. What is this secret weapon? It’s a page dedicated entirely to customer reviews. This tactic works for any local service business, whether you’re a realtor, landscaper, dog walker, or house cleaner.

On this specific page, businesses can highlight their best reviews, pulling in feedback from platforms like Google and Zillow. It’s also important to include the client’s picture alongside their review, along with a brief statement of what they said. You can even enhance the page by adding video testimonials, which provides a more personal touch and trust-building opportunity.

This page should be both professional and well-designed, creating a clean and positive impression of your services. Not only can visitors find this page on your website, but it can also be used in emails to prospects or potential clients. By adding it to the footer of your emails, you can continuously drive traffic to your review page. You can also share the page on social media or include it on your business cards with a QR code that links directly to it.

Creating a reviews page for your business website is truly a powerful tool that can build trust and credibility, helping to convert visitors into customers. If you need help setting up a professional website, check out Mighty Local, where we offer affordable solutions for local service businesses starting at just $99 a month, with no upfront fees. We provide full hosting and website setup for local businesses, so click the link below to speak with our team and get your business online!